2025年,全球及台灣市場的票房趨勢呈現動畫與知名系列續作的強勢主導地位

2025-12-31

截至2025年,全球及台灣市場的票房趨勢呈現動畫與知名系列續作的強勢主導地位。台灣市場方面,動畫作品依舊是票房冠軍,《鬼滅之刃劇場版:無限城篇》以其高度人氣及號召力奪得年度票房冠軍,而《動物方城市2》作為續作同樣展現穩定的票房吸金力。此外,國際知名動作片如《F1電影》與《不可能的任務8:最終清算》也在台灣取得亮眼票房,《侏羅紀世界4:重生》延續經典系列的魅力,而《劇場版鏈鋸人:蕾潔篇》則成為動畫話題之作。其他台灣本土與國產佳作如《角頭-鬥陣欸》、《大濛》、《96分鐘》及《陽光女子合唱團》也受到觀眾肯定,展現本土電影的韌性與多元風格。

在全球市場上,中國動畫《哪吒之魔童鬧海》以亮眼票房成績奪得年度全球冠軍,顯示中國動畫崛起並具備國際競爭力。《星際寶貝:史迪奇》突破十億美元大關,證明經典IP仍具有長期吸金能力。《MINECRAFT麥塊電影》則代表遊戲改編電影在國際市場的影響力,而續作如《瘋狂動物城2》與《侏羅紀世界:重生》延續原作熱度,形成穩定票房曲線。動作片類型如《F1電影》同樣表現不俗,顯示動作與冒險題材仍是票房的重要支柱。

2025年的熱門趨勢可歸納為幾個核心方向。首先,動畫片依舊主導市場,《鬼滅之刃》、《鏈鋸人》、《動物方城市》以及《蠟筆小新》等劇場版表現強勁,證明動畫IP對於不同年齡層觀眾仍具高度吸引力。其次,知名系列續作依舊是票房保證,《不可能的任務》、《侏羅紀世界》等系列作品因故事延續性與品牌效應而持續吸金。第三,中國動畫在全球市場崛起,《哪吒之魔童鬧海》的成功標誌著中國動畫產業逐漸具備與好萊塢動畫競爭的實力。最後,市場題材多元化趨勢明顯,除了動畫與動作片外,音樂、青春校園、冒險與奇幻等題材的作品,如《Kpop獵魔女團》,也開始受到觀眾關注,顯示觀影口味正在逐步細分與多樣化。整體而言,2025年的電影市場呈現出動畫與續作的強勢支撐、國際IP的高度影響力,以及題材多元化的新興趨勢。

By the end of 2025, both the global and Taiwanese box office trends were dominated by animation and well-known series sequels. In the Taiwanese market, animated films continued to lead in ticket sales, with Demon Slayer: Kimetsu no Yaiba – Infinite Castle Arc claiming the annual box office crown due to its immense popularity and fan appeal. Zootopia 2, as a sequel, also demonstrated steady box office drawing power. Additionally, internationally renowned action films such as F1 Movie and Mission: Impossible 8 – Final Reckoning performed strongly in Taiwan, while Jurassic World 4: Rebirth continued the appeal of the classic franchise. Chainsaw Man: Reze Arc – The Movie became a notable topic in animation circles. Other domestic and Taiwanese productions, including Gatao – The Last Struggle, Da Meng, 96 Minutes, and Sunshine Girls Choir, were well received, highlighting the resilience and diversity of local cinema.

Globally, the Chinese animated film Nezha: The Devil Child Disrupts the Sea topped worldwide box office charts, signaling the rise of Chinese animation and its growing international competitiveness. Lilo & Stitch surpassed the $1 billion mark, proving that classic IPs continue to hold long-term revenue potential. Minecraft: The Movie represented the influence of video game adaptations in the international market, while sequels like Zootopia 2 and Jurassic World: Rebirth maintained the original films’ momentum, forming a steady box office curve. Action-adventure films like F1 Movie also performed well, demonstrating that action and adventure genres remain key box office pillars.

The main trends of 2025 can be summarized in several core directions. First, animated films continued to dominate the market, with movies like Demon Slayer, Chainsaw Man, Zootopia, and Crayon Shin-chan performing strongly, showing that animation IPs still hold significant appeal across different age groups. Second, well-known series sequels remained reliable box office draws, as franchises like Mission: Impossible and Jurassic World leveraged story continuity and brand recognition to sustain revenue. Third, Chinese animation emerged on the global stage, with the success of Nezha: The Devil Child Disrupts the Sea marking a milestone for the industry’s ability to compete with Hollywood animation. Lastly, market diversity became increasingly evident, with genres beyond animation and action—such as music, youth school stories, adventure, and fantasy, exemplified by films like Kpop Demon Hunting Squad—gaining attention, reflecting a gradual segmentation and diversification of audience tastes. Overall, the 2025 film market was characterized by the strong support of animation and sequels, the substantial influence of international IPs, and the emergence of a diverse array of new genres.