向來以傳統金銀珠寶聞名的中國老字號金品店，近年也開始嘗試以年輕化方式與流行文化接軌，而這次老鳳祥與寶可夢的聯名合作，確實讓不少人感到出乎意料。比起常見的金飾或紀念章，這一波聯名主打的竟然是「喵喵」造型擺件，概念本身就自帶話題性，因為喵喵在寶可夢世界中本來就與金幣形象密不可分。

這款喵喵擺件最大的賣點，在於角色頭頂那枚閃閃發亮的金幣，確實採用足金製作，視覺與象徵意義都相當直觀，彷彿把動畫裡「真・掉金幣」的設定實體化，讓不少粉絲直呼是「真・金幣喵喵」。從創意角度來看，這樣的設計相當討喜，也成功把老字號金店的「金」字招牌，與寶可夢世界觀巧妙結合。

除了喵喵擺件之外，老鳳祥也在同一時間推出寶可夢主題的金卡系列，設計靈感來自近年熱門的《寶可夢 朱／紫》與相關作品。圖案涵蓋地平線系列的幾隻人氣寶可夢，包括船長皮卡丘造型、朱紫御三家，以及噴火龍等經典角色，整體走的是收藏紀念路線，外觀精緻，也明顯鎖定粉絲市場而非傳統金飾消費族群。

不過，若從「含金量」的角度來看，這次聯名商品的實際金重相當有限。金卡所使用的金片僅約0.05克，而喵喵頭頂的金幣更只有約0.01克，更多是象徵性與紀念性質，而非真正以保值或投資為導向的金製品。對於原本期待能「買到一點實在黃金」的消費者來說，這樣的配置可能會略感失望。

因此，這波老鳳祥 x 寶可夢聯名，更適合將其視為品牌跨界與粉絲向周邊商品，而不是傳統意義上的金條或金飾。它的價值更多來自IP聯名、設計創意與話題性，而非金屬本身。對寶可夢死忠粉或喜歡收藏特殊聯名商品的人而言，這樣的「真・金幣喵喵」確實有其紀念意義；但若是以黃金重量與性價比作為主要考量，這一系列產品恐怕就不那麼值得入手了。

A long-established Chinese gold and jewelry brand, traditionally associated with classic craftsmanship and precious metals, has recently ventured into pop culture collaborations, and its latest partnership with Pokémon came as a genuine surprise to many. Rather than launching conventional gold jewelry or commemorative bars, the Lao Feng Xiang × Pokémon collaboration centers on a Meowth figurine, a choice that immediately caught attention. Given Meowth’s long-standing association with coins and wealth in the Pokémon universe, the concept feels unexpectedly fitting.

The highlight of this Meowth figure is the coin on top of its head, which is indeed made of pure gold. From a design perspective, it cleverly brings the animated idea of Meowth producing coins into the real world, leading many fans to jokingly call it a “real gold-coin Meowth.” Conceptually, the product succeeds in blending Lao Feng Xiang’s identity as a gold brand with Pokémon’s iconic imagery, creating a strong visual and thematic connection.

Alongside the Meowth figurine, Lao Feng Xiang also released a series of Pokémon-themed gold cards at the same time. These designs draw inspiration from recent Pokémon titles and related media, featuring several popular characters from the Pokémon Horizons era, including Captain Pikachu, the Paldea starter trio from Pokémon Scarlet and Violet, and the ever-popular Charizard. These gold cards are clearly positioned as collectible memorabilia, with refined designs aimed more at fans and collectors than at traditional gold buyers.

However, when examined from the perspective of actual gold content, the products are relatively modest. Each gold card contains only about 0.05 grams of gold, while the coin on Meowth’s head weighs approximately 0.01 grams. As such, these items are largely symbolic and commemorative rather than meaningful in terms of intrinsic gold value. Consumers expecting a more substantial amount of precious metal may find this aspect disappointing.

Overall, the Lao Feng Xiang × Pokémon collaboration is better understood as a cross-brand, fan-oriented merchandise line rather than a traditional gold investment product. Its appeal lies primarily in the IP collaboration, creative design, and novelty value, not in gold weight or cost-performance. For dedicated Pokémon fans or collectors who enjoy unique crossover items, the “real gold-coin Meowth” has undeniable charm and commemorative significance. For buyers focused on gold content and value retention, however, this series may not be a particularly attractive purchase.